Section Overview
Problems Solved
Using the worksheet in this Lesson Plan – Define your customers problems solved
EXAMPLE – Capital expense to properly run the security department is too high.
Steps in this lesson:
- Step 1 – How to use this Lesson Plan
- Step 2 – Define Your Customers/Prospects Problems Solved
- Step 3 – Reason to Meet
- Step 4 – Relevant Client Success Story
- Step 5 – What you Did
- Step 6 – Build the Getting in the Door Messages
- Step 7 – Use it
- Step 8 – Commit to yourself