March 2021 – The First Four Minutes of a Sales Call


Context: If an audience is engaged at the beginning of a sales call, you’ll win every time. In today’s world of virtual calls and notification buzzers, most people are multi-tasking and barely 20% engaged in your sales conversation. Get them engaged early, and you win! In our session, we cover five steps that will win engagement at the opening of your meeting.

What I Like About This Session: We separate each of the five steps into tips for live meetings and for virtual meetings.